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RAWSO Constructors (“RAWSO,” “we,” or “us”) is committed to protecting your privacy. This Social Media Privacy Policy explains how we collect, use, and protect information obtained through our official company social media accounts on Facebook, Instagram, LinkedIn, TikTok, and YouTube. It focuses solely on data collected via these platforms and related tools.
We collect only aggregated, anonymized data about our social media audience and do not collect personal identifiers of individual users. By engaging with our social media pages, you agree to the practices described in this policy.
When you interact with RAWSO’s content on social media (e.g., by viewing our posts, liking, sharing, commenting, or following our pages), we may receive reports and analytics from those platforms. All information we obtain is provided in aggregate form and does not identify you personally.
The data is compiled by the platforms and shared with us as statistical insights. No individual person can be singled out – it is used to show trends and totals only.
Demographic Trends
Overall age ranges, gender breakdowns, or other demographic information about our audience as a whole (e.g., the percentage of viewers in certain age brackets or genders). This information is anonymized and aggregated.
Location Information
General location data such as cities, regions, or countries where our viewers are located. This is provided in summary form (e.g., a list of top cities or countries by percentage of followers).
Engagement Metrics
Cumulative stats on content performance such as views, likes, shares, comments, and clicks on posts or videos. We also see follower counts and growth trends.
Platform Analytics Data
Each platform may offer additional insights (e.g., YouTube watch time, Facebook/Instagram Page Insights) including times of day with the most views, general audience interests, or video retention stats. All information remains aggregate.
RAWSO does not collect or store any personal data or unique identifiers via these analytics. We do not receive or access:
Names
Social media handles
Emails
Phone numbers
Account IDs
Profile content
We cannot track or identify specific users. All data is de-identified and not traceable to any person.
All collected data is used for legitimate business purposes, never at the individual level. Aggregated and anonymized data helps us:
Improve Content & Services
We analyze trends (e.g., most liked post types) to refine what construction project updates, videos, or news we share.
Understand Our Audience
Knowing general demographics or locations helps us tailor content broadly to our community.
Measure Performance
Engagement metrics help us assess our campaigns’ general effectiveness, follower growth, and content reach.
Internal Reporting
We may compile statistics into dashboards or reports, strictly for internal use. These contain only high-level trends, not personal data.
We do not use this data to make decisions about individuals and take care to keep all internal use confidential and compliant.
Though based in the U.S., RAWSO’s social media content and analytics tools can be accessed globally. Social media platforms and cloud services may store or process data in various countries.
By interacting with our content, you understand your anonymized data may be transferred internationally. Regardless of location, RAWSO handles data per this Privacy Policy and implements security and confidentiality safeguards with all providers.
Our social media content is not directed at children, and we do not knowingly collect any personal data from individuals under age 13.
If you’re under 13, do not submit personal information (e.g., email or form responses) on our platforms.
Some platforms may include anonymous data showing general age-range statistics (e.g., “13–17”). This is:
Provided in aggregate form
Fully anonymized
Not used to market to or profile minors
If we discover we’ve collected personal data from a child under 13, we will delete it promptly. Parents or guardians may contact us using the details below to request removal.
RAWSO complies with COPPA and other laws that protect minors’ privacy.
RAWSO does not sell, rent, or trade any social media data. Aggregated analytics are used only internally. We do not share any personal data with third parties for marketing or commercial purposes.
Even limited contact information you may voluntarily provide (e.g., for an inquiry) is not sold or monetized.
Any data sharing (e.g., with service providers) is strictly controlled and only as explained in this policy.
RAWSO may use automated tools, including AI, to help analyze aggregated social media data. These tools may:
Detect engagement patterns
Generate summary reports
Streamline insights across platforms
All tools operate only on anonymized data. We do not use AI for profiling individuals or making automated decisions.
Any third-party services are bound by strict confidentiality and data use agreements. Internally, AI use is responsibly managed with a focus on business insights – not user identification.
We may update this Social Media Privacy Policy as needed. If significant changes are made, we will:
Post the revised version here
Include a new “Last Updated” date
(Possibly) notify users via website or social posts
Your continued use of our social media after any changes means you accept the updated terms. Previous versions are available upon request.
Last Updated: 6/16/2025
If you have questions, concerns, or requests regarding this policy or how we handle data, contact us at:
Email: info@rawso.com
Phone: +1 (615) 203-3068
Mailing Address:
RAWSO Constructors, LLC
125 Manson Ct
Murfreesboro, TN 37129, USA
We will respond promptly to any inquiries.
Thank you for engaging with RAWSO Constructors on social media. Your trust is important to us, and we are committed to protecting your privacy.